Increasing Blog Traffic

There seem to be 50 or a hundred posts (probably more like 100,000) throughout the web which all claim to increase your blog traffic.  They have the secret.  Most of them tell you what they have done and how they have increased their traffic.  A few of them, try to go about it more scientifically and have a list of things that “guarantee” that you will increase your blog traffic.  Horse hockey. 

There is no magic.  There is no special ring of blogs.  There’s no special service.  Technorati is a nice service but it’s not a panacea.  Making your blog compatible with Google is also nice but you won’t see traffic increase overnight. 

There is lots of discussion about content out there.  The discussion centers around what you should and shouldn’t write.  The bottom line, is if you have started a blog in order to make money, I have some oceanfront property to sell you in Wyoming.  It probably will not happen.  On the other hand, if you started a blog because you had a specific interest and you thought that a blog was the best way to express that interest, then a blog is great.  A blog is a great way to communicate amongst family members.  It’s great to post pictures.  You can even post video.  For the most part, you really don’t have to learn a whole lot to run a blog.  You do not need to learn HTML or JavaScript.  A well-written blog could be a good way to promote a business.  Sending customers there for help or other information could be beneficial.

The bottom line is there aren’t any magic bullets.  If you start a blog today there’s almost no way that you will have a thousand people tomorrow or at the end of the month hanging on your every word (unless your name is Justin Timberlake or JoJo).  You simply grow traffic by telling your friends.  If your friends happen to be interested in the same things that you are then they will tell their friends and slowly but surely your blog will grow.

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Errington C. Thompson, MD

Dr. Thompson is a surgeon, scholar, full-time sports fan and part-time political activist. He is active in a number of community projects and initiatives. Through medicine, he strives to improve the physical health of all he treats.


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